Quantize

How do you visualize sound? When Quantize asked us to design their brand identity, this was our first challenge. Quantize is an established company that designs sound for spaces. They work with stadiums, hotels, restaurants, offices, night clubs – any space where sound influences the overall experience. We studied the vibration patterns generated by sound and used this as our starting point for the Quantize logo. We looked at creating a symbol that showed balance as well as movement. After all, balancing acoustics is what Quantize is known for. We extended the brand expression to their brochure and marketing collaterals with a vibrant colour palette and dynamic photographs that capture the way sound influences our experiences.