Ista Hotels

Warm hospitality, elegantly decorated rooms, relaxing experiences – this is what the Ista Hotels is known for. A chain of 5-star hotels across India, they cater to the needs of business and leisure travelers and play an important part in making holidays memorable. The Ista hotels have a strong identity of their own but they needed to extend this visual language while carving out individual identities for the hotels’ restaurants and spa. This is where we came in. We proved the importance of spacing and placement with our designs for in-room collaterals. We created logos for the hotels restaurants that complemented the overall brand identity but stood out individually. This brand expression was extended to the restaurants’ menus as well. Over the course of our engagement, we also worked on varied marketing collaterals including signage, spa invites and more.